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Client & Project Management

Master Freelance Service Agreement -- Marketing

A Master Freelance Service Agreement tailored for marketing professionals. Defines deliverables, usage rights, payment terms, and confidentiality for marketing engagements.

This template is a professionally drafted legal document. It does not constitute legal advice. LegalEase accepts no liability beyond the cost of the document purchased. For complex transactions, we recommend review by a qualified legal practitioner.
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Drafted to comply with Kenyan law and international common law standards.

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Fully customisable

Every clause is tailored to your specific situation and requirements.

Who needs this document

You need this agreement if you are a marketing professional, agency, or strategist working with clients on ongoing campaigns, content, or brand work. It covers usage rights, deliverables, KPIs, and payment under a single master framework.

What this document covers

Consultant and client details
Framework terms for all marketing engagements
Usage rights for creative deliverables
Payment terms and invoicing cycle
Confidentiality obligations
Approval and sign-off process
Termination provisions
Governing law clause

Frequently Asked Questions

Who owns the creative work produced under a marketing Master FSA?
Ownership depends on what the agreement says. By default under most common law systems, the creator retains copyright. A Master FSA for marketing should explicitly assign IP to the client upon payment, or grant a licence — whichever is agreed. LegalEase documents include clear IP clauses.
Is a marketing services agreement legally binding in Kenya?
Yes, under the Law of Contract Act (Cap. 23) and the Copyright Act (Cap. 130), a signed marketing agreement is binding. The Copyright Act is particularly relevant as it governs ownership of creative works produced during the engagement.
What happens if a client doesn't pay under a marketing agreement?
You can issue a formal demand letter and, if unpaid, file a claim in a Kenyan magistrate's court (for claims up to KES 1 million) or the High Court. In common law countries, small claims or civil courts handle these disputes. A signed written agreement is your primary evidence.

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